When you wonder to know more about Lesesne Industries, you will have the reason to continue reading this article. Promotion of the company is very important because it affects from the sale of a product or goods, and of course, it is a very big impact on the ongoing company activities than from into promotional costs is very expensive and indeed a very big influence on sales.
Corporate Promotion Strategy is often used as one way to increase the demand or sale of goods and services offered, so as to increase the profit earned. Well, we can get accurate information from consumers, about the response of the products we offer. To benefit from the Corporate Promotion strategy, it is not easy. Because it takes some promotional activities that can support it, the activities are as follows:
Advertising services can introduce our products to consumers, but it can also help the formation of image products that we offer. We recommend using ads that are attractive and easy to understand by consumers. Advertising can be through mass media or electronic media, for example by advertising our products on television or through magazines. Ease of promotion through advertising can also be felt, by advertising through the online media is cheaper and even more often free when posting classified ads on certain websites.
2. Sales promotion
Sales promotion can help increase sales in the short term, usually only during the event. Sales promotion can be done by giving free gifts to every purchase of a certain product, giving free samples of products to consumers to attract their interest in the products we offer, thus encouraging consumers to buy products or services we offer at the time the activities are implemented.
3. Personal sales
Individual sales aim to provide confidence and a deeper introduction of products to consumers. So the consumers get more detailed product information, while business actors can also know the response of consumers directly.
4. Public Relations
Once the product image is embedded in the hearts of consumers, the important thing to be maintained is the good relationship between the consumer and the company. It is to keep the trust that consumers have given to our products and to protect the company’s image or products.